Sram Bonding Sessions

Creativity is one of the coolest things in the world. Last week Tyler Morland contacted me with an idea he and Jeremiah Boobar dreamt up for some team and media bonding. The concept was simple; pit 3 magazines against each other and let each team come up with a feature length article to be published […]

2009 Scott Genius - Press Launch

Words By Mike McFayden

Impressive views from the trailhead.

I was invited to the quaint little ski town of Sun Valley, ID to spend some time with the Scott Bikes crew and ride the new 2009 Genius on some of their sweet flowing single track. For three days I was to bask in the perfect 70 […]

Magura 2009 Press Launch in Sedona

For the 2009 model year, Magura was out to showcase a revamped line of brakes and upgraded suspension along with a new line of Syntace products they plan to distribute as well. They let a bunch of media folk loose on the trails of Sedona to rip up some quality singletrack and exposed cliffside rides. […]